A Brilliant Revival: The Breguet Classique Souscription 2025

​In 2025, Breguet celebrates a milestone 250 years in the making — and it does so with a timepiece that feels as timeless as the Maison itself: the Classique Souscription 2025. Unveiled in Paris, the city where Abraham-Louis Breguet first opened his workshop in 1775, this extraordinary watch rekindles the spirit of one of the master's most revolutionary ideas.

​History at Breguet is very much alive.

​In 1795, A.-L. Breguet returned to Paris after the turbulence of the French Revolution, filled with fresh vision. He dreamed not only of technical mastery but also of making precision timekeeping more accessible. His solution: the Souscription watch, offered through a bold new idea—a subscription model where customers reserve a watch by paying a quarter of the price upfront. A white enamel dial, a single elegant hand, and a spirit of simplicity define it.

​Fast forward to today, and the Souscription is reborn — this time for the wrist and a new generation of collectors. The Classique Souscription 2025 captures the pure soul of the original: a gleaming grand feu enamel dial, slender Breguet numerals, and a lone flame-blued, open-tipped hand sweeping across time with graceful precision. 

Gregory Kissling, CEO of Breguet, reflects, "Back in A.-L. Breguet’s time, when it was developed towards the end of the eighteenth and beginning of the nineteenth centuries, it marked a revival of the desire to make it a watch for everyone. A reliable watch, simple in its construction and approach, with a single hand that would enable a wider public to tell the time."

​The case, crafted from a newly developed Breguet gold — a warm, luminous alloy inspired by 18th-century techniques — is satin-brushed and ergonomically curved, respecting tradition while embracing modern comfort. Inside, the heart beats with the new VS00 calibre, revealing a mesmerizing "Quai de l'Horloge" guilloché motif through the sapphire crystal caseback — an homage to the sinuous streets surrounding Breguet's original Parisian workshop.

For Emmanuel Breguet, Head of Patrimony, the Souscription watch perfectly captures the spirit of the Maison: "Not only did it reinvent the watch, but it also reinvented the way it was sold, once again confirming the pioneering status of this watch. Needless to say, the Souscription watch was a great commercial success and a milestone in Breguet’s career."

​The Classique Souscription 2025 isn't simply a commemorative watch — it's a living reminder that Breguet's innovation, elegance, and vision are eternal.