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Piaget is returning to color—and charisma—with its latest collaboration alongside The Andy Warhol Foundation. The new Andy Warhol Watch “Collage” is a 50-piece limited edition that channels Warhol’s love of bold shapes, bright palettes, and beautiful objects. Inspired by one of his 1986 Polaroid collages, the watch reimagines Pop Art as wearable joy, filtered through Piaget’s unmistakable flair. Warhol wasn’t just an icon—he was an obsessive watch collector, owning more than 300 timepieces (including seven Piagets). His favourite, a striking 1973 cushion-shaped model, serves as the creative anchor for this release, revived in a stepped 45mm yellow-gold case that feels just as audacious today as it did during his Studio 54 era. The dial is pure art-world alchemy: a marquetry mosaic of black onyx, pink opal, green chrysoprase, and yellow serpentine—small stones with big attitude. Powered by Piaget’s in-house 501P1 automatic movement and paired with a green leather strap, the watch is part sculpture, part statement, and entirely conversation-starter. In true Warhol spirit, it blurs the line between art and object, proving that Pop belongs everywhere—even telling the time. Which raises the fundamental question: is this a watch you wear, or a watch you collect? With just 50 available, the answer might be “both.”
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