It is said that in August of 1851, upon watching the schooner "America" win the Royal Yacht Squadron 100 Pound Cup at the America's Cup, Queen Victoria inquired as to which boat came in second place—to which the reply was simply, "Your Majesty, there is no second." And so the demand for excellence began, inspiring tycoons, corporations, luxury goods companies, and world-class athletes to compete for top honors—and the oldest and most prestigious trophy in international sports
